All roads lead to LaGuardia Plaza Hotel, New York, for mother of all exhibitions
All roads will lead to the prestigious LaGuardia Plaza Hotel, 104-04 Ditmars Blvd, East Elmhurst, New York, NY 11369, USA from tomorrow, Saturday, July 5 to Sunday, July 6, 2025, for the much anticipated NaijaBrandChick Trade Exhibition holding there from 10 AM.
Coming after the hugely successful Houston, Texas Exhibition that held from Friday, June 27 to Sunday, June 29, 2025, there is great excitement on the eve of the New York expo, especially as all the close to 50 exhibitors of premium Nigerian-made products are on ground putting finishing touches to their stands.
The exhibition has rightly been dubbed the mother of exhibitions, as proved by the Houston event. But the New York event is expected to be much more successful than all the other exhibitions organized by NaijaBrandChick Trade Exhibitions in Houston, in London and elsewhere in the world.
The New York exhibition is being fully supported by the Consulate General of Nigeria in New York as a means of promoting Made in Nigeria products in the diaspora, empowering the Nigerian business owners to penetrate the US market and to make available to Nigerians, Africans and people of other races interested in the top quality products that will be on display from tomorrow.
Products that will showcase African excellence, innovation and global connectivity would be on display at the LaGuardia Plaza Hotel, New York, and shoppers who are expected to troop to the exhibition would have the added advantage and greatest surprise of experiencing heavily discounted prices for the premium products being exhibited.
These products include high demand beauty, skincare, and wellness products made from organic and indigenous Nigerian ingredients, premium fashion clothing, including native wear, Ankara collections, handmade leather shoes and bags, and iconic Aso Oke pieces.
Others are authentic Nigerian cuisine, including suya, jollof rice, and native snacks that would be prepared on site and steaming hot for all you would be part of the exhibition that is being organized by NaijaBrandChick Trade Exhibitions, a major force in the promotion of Nigerian-made products on the global stage, in collaboration with the Nigerian Consulate in New York.
The Consul General of Nigeria in New York, Ambassador Abubakar Jidda, and other top government officials, members of the diplomatic community, and business leaders from New York, Washington DC, New Jersey, Maryland, Pennsylvania, and other states of the US would be at the LaGuardia Plaza Hotel to freely interact with Nigerian nationals and with other friends of the country who will be part of the event.
The exhibition, besides being an opportunity for an extraordinary shopping extravaganza, but those that will attend on both days will also be able to connect directly with company founders, to explore distributorship and partnership opportunities.
They will also be able to strike business deals, particularly with these business owners, that can open up new markets for them, especially so for those who want to represent Nigerian brands in their cities or those who want to stock up authentic African goods in your stores.
In addition to shopping and networking, the exhibition will also guarantees opportunities for:
*Business development tips by both the experts from Nigeria and those in the diaspora.
*Diaspora engagement sessions, especially interactions with relevant government officials, international organizations’ officials, business leaders and other experts based abroad.
*Step by step insights into how Nigerian businesses can scale globally.
*Guidance for Diasporans who want to invest in or buy from Nigeria.
The two-day New York exhibition is starting a day after the colorful celebration of the independence of the United States of America (USA) and many would use the exhibition as an extension of the 4th of July celebrations.
The LaGuardia Plaza Hotel event will, thus, not only be a celebration of Nigeria and the US, but a parade of excellence and a platform for once-in-a lifetime opportunities for all who will attend.
It will also afford maximum visibility for the exhibitors and their products, and offer great deals to both buyers and sellers, especially rock-bottom prices for top class products for shoppers.
And, according to the organizers, entry is free.
Pictures here from the Houston and London exhibitions.
